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Markup and Gross Margin from Cost and Selling Price Calculator

Markup % vs margin % — two ways to measure profitability.

Calculates markup % = (Price − Cost)/Cost × 100 and gross margin % = (Price − Cost)/Price × 100. Also shows required selling price for target margin or markup.

Dr. Helena Ortiz By Dr. Helena Ortiz
Published Last reviewed 1 min read

Inputs

$
$

Results

Enter values and click Calculate to see results.
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How to use this calculator

  1. Fill in the inputs above using the units you already have.
  2. Values update automatically as you type — no submit button needed.
  3. Hover any result row for the underlying formula and intermediate values.

Formula

Markup = (P−C)/C × 100; Margin = (P−C)/P × 100

In depth

Calculates markup % = (Price − Cost)/Cost × 100 and gross margin % = (Price − Cost)/Price × 100. Also shows required selling price for target margin or markup.